PPV Strategies That Actually Work in 2025

If you're not maximizing your PPV (pay-per-view) revenue, you're leaving serious money on the table.

Here's the truth: PPV should be 40-60% of your total OnlyFans income.

If it's not, keep reading.

Why Most Creators Fail at PPV

The #1 mistake? Treating all subscribers the same.

Not everyone on your page has the same:

Budget

Interests

Relationship with you

Yet most creators send the same mass PPV to everyone. That's leaving money on the table.

The Segmentation Strategy

Top earners segment their audience into tiers:

Tier 1: Whales (Top 5% spenders)

Personalized messages

Exclusive content first

Higher price points ($50-100+)

VIP treatment

Tier 2: Regular Spenders (20%)

Premium PPV offerings

Bundle deals

$20-50 price range

Tier 3: Casual Fans (75%)

Mass PPV at lower prices

Teasers to upgrade

$10-20 range

The Perfect PPV Message Formula

Personal greeting - Use their name

Build anticipation - Describe what they're getting

Create urgency - Limited time or exclusive

Clear CTA - Tell them to unlock

Example:

"Hey [name] 💕 Just made something special... and you're one of the first to see it. This one's different. Unlock to see what I mean 🔥"

Timing Matters

Best times to send PPV:

Friday evening (payday vibes)

Sunday afternoon (relaxation time)

After engagement (strike while hot)

Worst times:

Monday morning

Late night (except for night owls)

The Follow-Up Sequence

Don't just send once and forget. Use this sequence:

Initial send - The main pitch

24 hours later - "Did you see this?"

48 hours later - Discount offer for non-buyers

72 hours - Last chance / expires soon

Pricing Psychology

$9.99 feels like "under $10"

$19.99 is the sweet spot for most content

$49.99 for premium/exclusive

Custom prices for whales (they'll pay more)

The Game-Changer: Chatting Teams

The creators making $50K+ per month? They're not sending these messages themselves.

They have professional chatters who:

Respond 24/7

Know the psychology

Build real relationships

Maximize every conversation

This is what we do at Kora Creators. Learn more about our approach →

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